Research tells us that 82% of Australian organisations are investing in content marketing, yet only 31% have a documented strategy. That means most organisations are simply not getting the return they could be from their content efforts.
In our blueprint find out:
- The key building blocks of a solid content strategy
- How to link your strategy to business goals
- How to go about content planning, production, distribution and measurement
Download the blueprint now, and learn the fundamentals of a successful content strategy that helps drive organisational growth.